A year ago, we helped Belgian group Anticor launch the Alaveteli site for Belgium, Transparencia.be, and so far it’s been an incredible success. Since launch, the site’s had almost 60,000 visitors and over 375,000 page views— that’s unusually high for an FOI site in its infancy — and they’ve even brought about a change in local FOI law. So how exactly have Anticor achieved so much in such a short time?
We chatted to Claude, a key member of the Transparencia team, to learn more, and the first thing we discovered was that the stellar visitor numbers were actually news to him. That might give us a clue as to one factor in their success: they’ve been far too busy to check their site analytics!
Fortunately we keep track of traffic on all our partners’ sites (where we have permission to do so), and we were glad to be able to pass on the good news. That done, we were keen to ask what exactly brought so many people to the site — and to see what tips other Alaveteli sites might be able to pick up so that they can enjoy the same level of success. (more…)