WriteToThem is our service that helps people write to their elected representatives, quickly and easily.
People running a campaign often send their supporters to WriteToThem and ask them to contact their MP. But it’s always easy to lose people between one website and the next: you’ll get far better results if you can send your users right in to the message-writing process.
Fortunately, the WriteToThem embeddable tool lets you do just that. It’s free, and available to any campaign that wants to use it. We recently came across a great example of how this tool has been used by Stepchange, the debt charity, so we wrote it up in a case study.
If you’re wondering whether this tool might work for your own campaign, you can read their experience here.
It’s around this time of year that we normally publish our responsiveness statistics on WriteToThem. However, if you’ve been looking forward to seeing your MP’s ranking, we’re afraid you’ll have to wait a little longer.
Two weeks after you use WriteToThem to contact a representative, we send you an automated email to check whether or not you received a response. The data gathered by these questionnaires gives us a snapshot of how well the site is working for its users; it also allows us to highlight which MPs, which parties, and which parliamentary bodies do the best and worst at responding to constituents’ messages.
We’ve habitually analysed a calendar year of responses, January to December. Last year, though, was an election year, meaning that several MPs were active up until May, and then several new MPs took their seats in the new Parliament. So we’re going to run the data in June, looking at May 2015 to May 2016, followed by a four-week period to ensure we’ve received all the questionnaires.
Now, in theory, it shouldn’t matter too much, because we rank MPs by the percentage of mail sent through WriteToThem that they respond to (or more accurately, that our users tell us they have responded to). An MP may have responded to 100% of all their mail and then been voted out; their successor may then respond to 10% of their mail: both MPs would be ranked accordingly.
In fact, that’s how we did it for 2005, the first year for which we published WriteToThem rankings, and also an election year*.
But shifting the date like this means that the data will be less confusing. It’ll let us see how every current MP has performed, in terms of responsiveness, across a full year.
Of course, one side effect of this is that if you’re an MP and you want to be top of the pops, you have an extra five months in which to boost your score… so, on your marks, time to get writing!
*2010 fell within a four-year period during which we didn’t publish rankings.
Can you donate a few pounds toward the running of our UK sites?
You are the lifeblood of these sites: you make the reports that go off to the council; pen the letters to your representatives, request the information that our public authorities hold.
Today, we’re asking for a little more. When you visit one of our UK sites, you may notice a banner asking for a donation.
That’s because, as well as relying on your usage, these sites rely on your contributions to keep them running. In fact, our overheads are substantial: your donations help fund servers, maintenance, development, user support and all the other costs that come with running popular services and large archives.
If you’ve benefited from one of our sites, or you are glad that they are around for others, please consider setting up a regular contribution of a few pounds a month, or making a one-off donation. It will be very much appreciated.
How do you know when Parliament is going to be debating the things you care about? One way is to use TheyWorkForYou—you can set it up to send you handy reminders ahead of time.
On the agenda
The legalisation of cannabis is one of those topics that people have strong opinions about, and we’ve noticed a few tweets where people are saying that they’ve used WriteToThem.com to share their views with their MPs, ahead of today’s Westminster Hall debate on the matter.
Of course, you can share your thoughts on any topic with your MP, at any time. Doing so just before a debate is useful, though, as it means your representative is more likely to take your views into consideration before voting or speaking.
TheyWorkForYou.com, our site that covers the UK’s parliaments, actually makes it pretty easy to time your messages correctly. As well as publishing everything spoken in Parliament, it also shows upcoming business.
More than that, you can subscribe to any key word or phrase within the upcoming business section, and we’ll send you an email whenever it arises. So, whether you care deeply about cannabis, or your interests lie in another topic all together, you’ll know when a debate is scheduled.
And then you can get straight onto WriteToThem to write your message.
Here’s how to set up your ‘future business’ alert:
1. Go to the future business page on TheyWorkForYou.
2. Enter your chosen word or phrase in the search box to the right (titled Search upcoming business, or set up a future business email alert)
3. You’ll be taken to a page showing any future business containing your keyword. On the right of that page you’ll see a box like this:
Notice the small text: (or just forests in Future Business). Click on this if you’d like to receive results only for forthcoming debates.
4. You’ll be asked to confirm what you want:
5. Click ‘subscribe’ and you’ll be asked to input your email address (unless you are already logged in). Check your email to confirm your address and you’re done — all ready to fire off an email to your MP next time something important is on the horizon.
We received a tweet this morning wondering how many emails there had been to MPs on the subject of the ‘Refugees Welcome’ campaign, and whether WriteToThem, our contact-a-politician website, might have some relevant data.
Even if we could, WriteToThem is a completely non-partisan service, and users may be writing on either side of an issue.
We do use Google Analytics, which collects entirely anonymous statistics on how many people visit the site, how long they stay on it, etc. There is one clear indication that the site is being used more than usual: user numbers on Thursday and Friday of last week were about 5 or 6 times higher than the norm. There was a dip at the weekend — there generally is — and numbers have continued to climb on Monday and today.
Google Analytics also allows us to see which websites have referred people to our site. Over this period, it seems it was mostly Facebook and the petitions site Avaaz.
With most websites, you can regard visitor numbers as a pretty good indication of your success — if they’re going up, then at least something’s right.
With WriteToThem though, user numbers regularly fluctuate so wildly that you could be fooled into thinking we’re on the brink of disaster, or the brink of world domination, from one week to the next.
In the normal way of things, there seems to be a baseline at which the UK populace will toddle along. A small percentage of us will write to our politicians whenever we have an opinion that we want to express, but most of us are content with a few acerbic Facebook updates or heated discussions down the pub.
Then, now and then, an issue comes along which grips the nation. This week, that would indeed appear to be the issue of refugees.
Of course, we’re always glad to see the site used, and we hope that people who are referred to it because of an issue they care about will also remember it’s there whenever they need to contact their representatives in the future.
Incidentally, if you are running any kind of campaign and you would like to harness WriteToThem’s functionality on your own site, don’t forget that we’ve written a guide to doing just that.
How many people visit mySociety’s websites?
That’s a question we don’t ask ourselves as much as many other organisations. Much of our current funding is dependent on transactions (that is, the number of people using the site to complete an action such as making an FOI request, writing to a politician, or signing up to receive emails when their MP speaks), and rightly so, since that is a better measure of the sites’ actual effectiveness.
All the same, visitor numbers* do tell us about things like how much public awareness there is of what we do, and which of our sites is more visible than the others, so it’s good to take a proper look now and again.
Which of our UK sites is most visited?
By far our most popular site in terms of visitor numbers is our Freedom of Information site WhatDoTheyKnow. With over 4.5 million visitors 2014-15, it’s had three times more users than its closest competitor, TheyWorkForYou.
As well as allowing users to submit FOI requests, WhatDoTheyKnow also puts the responses into the public domain, so that the information becomes openly available. Every request receives, on average, twenty readers, meaning that transactions do not show the whole picture for this site.
WhatDoTheyKnow’s user numbers are also rising steadily. It’s up 8% on last year, and March 2015 was its highest month for unique users since its launch in 2008, at 470,509.
Which is least visited?
This dubious honour goes to WriteToThem, which nonetheless welcomed 457,209 visitors during the year, either helping them to write to their representatives, or simply showing them who those representatives were.
This was still a decent 11% rise on the previous year, despite a real rollercoaster where some months dipped substantially from the previous year.
Which made the most gains in the last year?
FixMyStreet saw the biggest percentage change, with a 21% rise in visitor numbers compared to the previous year; we talked a bit more about that in a recent blog post. WhatDoTheyKnow had the highest rise in actual visitor numbers: over 360,000 up on 2013-14.
Which fell by the most in the last year?
TheyWorkForYou saw a 12% drop in visitor numbers year on year (and also the biggest drop in real terms)—disappointing, but something we hope to rectify with the new voting pages, an ongoing process of rolling redesign, and some grassroots outreach.
How much effect do external events have on visitor numbers?
We already know that, as you’d expect, when Parliament is on holiday, MPs, debates and legislation aren’t in the news, and TheyWorkForYou visitor numbers fall. There’s also a weekly pattern for all our sites, where far fewer people use them at the weekends, presumably indicating that lots of our users access them from work.
It’s too early to say exactly what effect the election has had on our sites: as I write, people are eagerly checking out the voting records of newly-appointed cabinet ministers on TheyWorkForYou.
One thing we know for sure is that fewer people will have been using WriteToThem, because there have been no MPs to write to for the last few weeks. We’ve removed the “write to your MP” links from TheyWorkForYou, which always drove a good deal of WriteToThem’s traffic.
FixMyStreet enjoyed a boost back in June, when it was featured on the Channel 4 programme ‘The Complainers’—and the nice thing is, user numbers never receded back to their previous levels after the programme was over. Maybe people just need to use FixMyStreet to see how useful it is.
How many people visit mySociety’s UK websites in total?
This is a difficult figure for us to produce with accuracy, because we don’t trace whether you’re the same person visiting a number of our different sites.
However, the aggregate total of visitors to all our UK sites (WriteToThem, TheyWorkForYou, FixMyStreet and WhatDoTheyKnow) for 2014-15 is 6,983,028. Thanks very much if you were one of them
How can I help?
Glad you asked! If you find mySociety sites useful, you can help us spread the word by telling friends, sharing the URLs with any groups you are a member of, posting on Facebook or Twitter, or writing to your local paper.
We have a number of materials for FixMyStreet which can be found here; we hope to create similar materials for our other sites too, and we’ll make sure we announce it on here when we do.
* Note: all references to ‘users’ refer to unique users within the period discussed. So, users in a year means individual people who may have visited any number of times over that year, but are only counted once; same with monthly users.
Spare a thought for us over the night of May 7th – for, when the nation wakes up to the General Election results, we’ll have been up all night updating TheyWorkForYou.
As you might imagine, elections are bitter-sweet times for us here at mySociety. On the one hand, swingometers, marginals and ballot boxes are about as exciting as life gets for a bunch of political geeks. On the other, we have only a short window of time in which to ensure our parliamentary websites reflect the new administration.
In previous years, this has meant manually updating an XML file and running an import script 650 times – slightly arduous, even for the most dedicated civic coder. This year, we’re taking advantage of the fact that YourNextMP exists and several of us will be staying up anyway to see the results, and hoping to do things a little differently.
As each result is announced (or potentially even earlier, if it’s clear that there’s only one possible winner), site administrators will be logged in to YourNextMP, where they’ll have access to a “this person won!” button. We’ll be on a rota throughout the night, sharing duties with the equally dedicated Democracy Club volunteer team.
When that button is clicked, YourNextMP will update, and TheyWorkForYou will notice and automatically update its underlying JSON data.
This is the data we match you with when you input your postcode on the homepage, meaning that TheyWorkForYou should be a great place to find out who your next MP is as soon as you wake up (assuming the results are in) on 8th May.
UPDATE: If you are interested in the technical aspects of the YourNextMP and TheyWorkForYou updates, you may like to read more about it in this thread.
A blank canvas
Note that new MPs will not have a great deal on their pages yet: TheyWorkForYou’s MP pages are built up of voting and debating activity, past positions and expenses, etc, and of course, totally new MPs will have none of that. But there’s one important feature that you should take advantage of on Friday—the ‘subscribe’ button.
Sign up, and we’ll send you an email every time your new MP speaks in Parliament, so you can keep track of exactly what he or she is saying in your name. If you were previously following an MP who has resigned or lost their seat, don’t forget to follow the new one! We’ll be sending out a message straight after the election to remind you.
Another website which will require a lot of attention post-election is WriteToThem, which matches you with your local and national politicians so that you can contact them.
Unfortunately, WriteToThem takes a little longer to update, as we rely on data, including email addresses, from external sources. We’ll be updating as soon as we can. Meanwhile, if you have an urgent message for your MP or councillors, you may find that you can locate direct email addresses on the official Parliament and council websites.
This post refers to the statistics we published for 2014. If you would like to see the latest responsiveness figures on WriteToThem, please visit www.writetothem.com/stats/.
Of course, there are many factors that you’ll consider before you cast your vote in the general election. But we think that one important quality in an MP is that they respond to their constituents.
So you may wish to check your own MP’s performance on the latest WriteToThem responsiveness league table. Just put in your postcode and you can see how they did in 2014.
Where the data comes from
When you send a message to your MP using our site WriteToThem, you’ll receive an automated email two weeks later, asking whether or not you received a response. Every year, we take the data from these surveys and use it to assemble our responsiveness rankings.
You might think that MPs would be doing the best they can this year, in the run-up to the election. Sadly, that doesn’t seem to be the case: overall, responsiveness has fallen a percentage point since last year, with 46% of emails receiving no reply.
You can find all our data and methodology on the league table page.
We know that messages sent to WriteToThem may not reflect all messages sent to an MP; we also know that not every message will require an answer. However, we think that, taken overall, our sample size of over 36,000 interactions can be seen as indicative.
In a recent blog post, we summarised the research we commissioned from the University of Manchester’s Rachel Gibson, Marta Cantijoch and Silvia Galandini, on whether or not our core UK websites have an impact.
The full research paper is now available, and you can download it here .
Professor Rachel Gibson says: “This research presents a unique and valuable insight into the users of online resources such as FixMyStreet and WhatDoTheyKnow.
“Through applying a highly original methodology that combines quantitative and in-depth qualitative data about people’s experience of mySociety sites over time, we provide a picture of how eDemocracy tools are contributing to activism at the local level.
“We thank all those that contributed to this important study and mySociety for their co-operation in developing this highly rewarding and academically rigorous project.”
Our thanks to Rachel, Marta and Silvia for conducting this research, which utilised methods not previously used in the civic tech field. We hope that it will prove a useful foundation to our own further research, and that of others.
This post refers to the statistics we published for 2013. If you would like to see the latest responsiveness figures on WriteToThem, please visit www.writetothem.com/stats/.
We’ve just published the WriteToThem responsiveness league table for 2013. Check your MP’s performance here – just enter your postcode.
League table? What’s that?
Our website WriteToThem.com allows anyone to send a message to their elected representatives.
If you’ve ever done this, you’ll know that two weeks later, we email you to ask whether or not your representative replied.
The information we obtain from this questionnaire is important to us: it helps us check that WriteToThem remains an effective way to contact politicians. But, when it’s analysed further, there are interesting results to be found.
WriteToThem launched in 2005. Until 2008, we published an annual ‘league table’, ranking MPs by responsiveness. We did this because we believe that it is a fundamental part of an MP’s duty to respond to their constituents’ messages; we wanted to recognise the best performers, and highlight the ones who were falling below expectations.
We haven’t run this data since 2008 – mainly because we’re a very busy organisation with a wide range of priorities.
But our users frequently ask for the latest stats, and to that end we’ve now run the 2013 data. Take a look at it here.
A big WriteToThem gold star to some MPs
The people of Romsey and Southampton North should rest easy. Their Conservative MP Caroline Nokes is on the case. Top of our league table, she replied to 96% of messages sent through WriteToThem.
Other good performers include Conservatives John Glen MP for Salisbury, and Justin Tomlinson representing North Swindon. Gloria De Piero, Labour MP for Ashfield, comes in at 4th position. Check your MP’s performance here.
And ‘could do better, see me’ to others
Mansfield residents may feel like nobody’s listening; their representative Alan Meale (Labour) comes bottom of the rankings, having replied to a sole message in 2013.
Other low responders were Khalid Mahmood (Labour), representing Birmingham Perry Barr; Kenneth Clarke (Conservative) for Rushcliffe; and Tom Blenkinsop (Labour) in Middlesbrough South and East Cleveland. Check your MP’s performance here.
Not just MPs
WriteToThem isn’t just for contacting your MP. You can also use it to write to Lords, councillors, MEPs and members of the assemblies of Wales, Scotland and Northern Ireland.
Running this data also allows us to make broad comparisons across all of these bodies – see our figures here.
The Welsh Assembly comes out looking fairly respectable, with a 70% response rate, while the House of Lords (who, it must be noted, do not have an obligation to respond to correspondence) slink in at 27%.
We’ve also sliced the data so you can see which political parties perform best and worst overall. Guess who comes top?
Data and methodology
- Our figures are based on our follow-up questionnaire, and of course, not all users respond to it. This data is based on 58,573 responses; you can see more about the data below.
- Letters sent via WriteToThem represent less than 1% of the entire parliamentary postbag, so this has to be taken as a sample rather than giving the full picture across the board.
- WriteToThem is not the only way that people can contact their representatives. For all we know, those poor performers may be responding perfectly adequately to messages sent by other channels – although we do make it as simple as we can for them to reply to WriteToThem users, and it’s our belief that the channel of communication should not make any difference.
We know, too, that some messages don’t require an answer. We would not expect to see a 100% response rate, and, by the way, we are considering altering our questionnaire so that it includes the option “I didn’t get a reply, but my message didn’t need one”.
- It’s also important to note that this league table is not a ‘laziness’ ranking. MPs do many other things besides reply to their constituents’ letters. Poor responders may be incredibly active in their constituency, or in Westminster debates. So it’s what it says it is – a responsiveness league table, no more, no less.
- WriteToThem sent 96,396 messages to MPs in the year 2013 and 103,965 to other elected representatives.
- 58,573 people answered our feedback survey about communicating with their MP.
The survey asked whether people had had a reply (not just an acknowledgement) from their representative.
People were surveyed initially after 2 weeks, and if they didn’t answer, were surveyed again after 3 weeks.
Because of this, and because of the way different people interpret the survey, you should interpret the figures with some caution.
We did not include any MP who received fewer than 20 messages in 2013, as the sample numbers are too small to be indicative. See the bottom of our league table for the MPs affected: here you may also see which MPs do not accept correspondence sent via WriteToThem.
Before preparing this table, we contacted the lowest performers to ensure that we had the right email addresses for them.
In the cases of Caroline Flint (9 out of 63 positive responses to our survey), Stephen Dorrell (18 out of 94) and Tom Watson (4 out of 42), we were informed that while the addresses were monitored, there were better ones to use – these are now in place on WriteToThem.
In the case of Alasdair McDonnell (10 out of 57), we were informed that we had the correct address. Jack Lopresti (4 out of 70) and Stephen Williams (53 out of 267) did not respond.Image credit: Barry (CC)