If you use FixMyStreet to make a report in the Royal Borough of Greenwich, you won’t notice anything different from the norm. But once you click submit, your report is doing something a little bit different—it’s using a standard called ‘Open311′ to place your request directly into the council’s systems.
You might be thinking, “Yawn-o! What do I care, so long as my pothole gets filled?” and—well, that’s a fair point. But there’s a wider issue here, which we think is one that’s worth getting excited about.
Greenwich have taken a forward-thinking and sensible step—because Open311 doesn’t just let FixMyStreet reports come into their systems smoothly. It also opens up their data in a way that allows other developers to create exciting applications that can work with it, talk to their systems or provide new interfaces for us to do so.
What might those be? Well, one of the great things about technology is that it’s very hard to predict how users will behave in even the near future. Just a few years ago, who would have guessed that we’d be chatting to companies, organisations and our MPs in snappy, public 140-character soundbites, for example?
With Open311 in place, Greenwich do in fact have the option of receiving reports via Twitter, Facebook, and, crucially, whatever the next big platforms happen to be. Meanwhile they benefit from FixMyStreet reports dropping directly into their workflow.
Reports sent by email (which FixMyStreet does by default) can be a bit of an inconvenience for councils using CRM systems, because staff have to copy and paste the details in. But Open311 sends your report, along with every detail the council needs to know, into their chosen systems.
You can read more about the nitty-gritty of that here, but in the meantime, all you need to know is that Greenwich have proactively taken the step to allow FixMyStreet to send reports in this way, installing our Open 311 endpoint, and taking advantage of our offer to connect for free.
This is quite separate from the option of installing FixMyStreet for Councils as their main reporting system, which incidentally Greenwich also does.
So it’s a big high five for Greenwich, who with this simple step have allowed a wealth of potential applications, services and developers to interact with them over the web. Now—any other councils want to follow their example?
If you live almost anywhere in the UK, you can use FixMyStreet to report problems to councils.
The vast majority of councils have no problem with this, and they do a good job of responding to and dealing with reported problems. A bunch of councils even like the service enough that they’ve actually become clients, paying for customised versions that sit on their own websites.
But there have always been a small number of councils that have said ‘no dice’ to FixMyStreet: they either refuse to accept reports at all, or they tell FixMyStreet users to re-submit problems through another channel. Today the total number in the ‘no thanks’ column stands at ten councils – that’s out of about 430 in total.
Idealism versus Pragmatism
Recently we had a bit of a debate about what to do. On the one hand we want users to succeed in getting their problems fixed. But on the other we don’t want councils to simply opt out of the transparency and convenience that FixMyStreet offers.
We could digress into a long post with many other related issues, but today we’re simply talking about how we have decided to change the user interface for users trying to report problems to the minority of councils that claim not to be able to cope.
What to expect if you report a problem in the unlucky 2% of the UK
In order not to leave you high and dry, we’ll provide a link to the council’s own reporting system—because, irrespective of the platform, your report still needs to be made.
But we don’t think that this situation should be quietly accepted, by us or by our users, especially since it means some councils get to simply opt out of transparency about problem handling.
So at the same time we’re telling a user how to report the problem, we’ll also invite them to tweet about it, and/or contact their local councillors.
Why the situation arose
You may be wondering why some authorities won’t accept our reports. We do not, after all, ask councils to adapt or modify their internal systems in any special way, unless they actively want to adopt the Open311 standard.
The messages our users generate are just plain text emails, and they go into the same email inboxes as any other message to a council would.
These reports are carefully appended with lots of useful details, too, including the category of the problem, its exact longitude and latitude, and the postcode or street address where available. Users can also attach photos.
Generally the reason cited for not accepting such email reports (or the same reports made by the industry standard Open311 API) is that the computer system inside the council can only handle problems reported via the council’s own official web interface. Why this is only a problem in 2% of councils is a mystery that remains to be solved.
Does your council accept FixMyStreet reports? Input your postcode on the site, and see if you get the alert. If not – there’s no problem.
FixMyStreet for Councils delivers cost savings—and that’s a fact.
Oxfordshire County Council installed FixMyStreet as their fault-reporting system in March 2013. Like every council, they were keen to see reductions in their expenditure, and were hopeful that FixMyStreet would help them in their aim to shift problem-reporting online.
We’re delighted to hear that, two years on, those benefits are tangible. Not only can they demonstrate a cut in call handling times, but they can also put a figure on just how much they have saved.
Tim White, Oxfordshire’s Service Improvement Lead in the Customer Service centre, says:
FixMyStreet has reduced the average handling time of our calls from nearly four minutes to around two minutes.
Robert Hill, Oxfordshire’s Web Services Manager, puts a figure on the savings, reckoning that the reduced time logging faults equates to £16,047.60 a year in staff costs.
But that’s just a small proportion of the reductions they could be looking at. Oxfordshire chose not to opt for full back-end integration at the time of install, but it is something they are now considering:
“By moving to an end to end system provided by FixMyStreet we would be able to remove additional cost by eliminating the need to inspect reports that meet certain criteria and passing them straight through for repair.”
mySociety’s agile approach has worked well for Oxfordshire. Tim White continued:
“Working with My Society has been a refreshing experience.
“They are very open to making changes to the way that the product works in order to improve both the customer experience and the experience for council employees.
“Using an agile approach to development means that we are able to get changes made quickly and incrementally, making the council more responsive to the demands of our residents.”
If you’d like to see a drop in your own call-handling times, and the associated cost benefits, take a look at FixMyStreet for Councils.
FixMyStreet for Councils is great for citizens, but there are plenty of reasons why it’s also great for councils.
Here are six ways in which FixMyStreet for Councils can help you save money and meet internal targets.
1. Proven cost savings
FixMyStreet for Councils’ highly usable interface has been proven to deliver channel shift, with shorter call times and resulting cost savings on staff FTE.
Read our recent figures from Oxfordshire County Council, or take a look at our case studies from Barnet Borough Council and the city of Zurich to see just what benefits these authorities saw with their FixMyStreet for Councils installations.
2. We take the risks
In these times of budgetary cuts, it helps to know there won’t be any unforeseen costs in maintenance or hosting. We manage all of that, and as it’s all included as standard, that counts as real added value.
Worried about the loss of data? No need: because FixMyStreet is all ‘in the cloud’, there’s no risk of it ever going missing.
3. Sustainable contracts
We know you’re looking for partners you can rely on. With twelve years in the business, we’re a solid, reliable organisation that can offer long-term contracts with no worries about sustainability.
4. Meet your Social Values Act quota
As a not-for-profit charity, mySociety ticks all the right boxes when it comes to your Social Values Act quota. Every penny we make goes towards our charitable projects, empowering people and giving better access to democracy.
mySociety also employs volunteers and runs various forms of outreach in the civic technology area, aided by profits from our commercial services—your money does good.
5. Accessible—for all your residents
FixMyStreet has a WCAG 2.0 accessibility level AA, opening it up to the blind, partially-sighted and any other users who rely on screen readers.
6. Open and transparent
If your council has an overall remit towards transparency and accountability, FixMyStreet offers a great step forward. Publishing all reports online, it provides a platform for you to show exactly what’s being fixed and what the persistent issues might be in each area.
FixMyStreet also provides a continually-updating source of data which can be invaluable in analysing common problems, report hotspots, response times and seasonal cycles.
Get in touch
if you’d like to know more about any of these points, or have further questions then please do drop us a line. We’ll be happy to talk.
The mySociety Services team will be attending this year’s Channel Shift Conference on 17th June in London. We’d love to see you there, and we’d be happy to talk about your needs.
Local authorities using FixMyStreet for Councils have reported a shift of up to 300% from phone to online reporting. Why? Because when online reporting systems are this easy, phone contact plummets.
So we know how important channel shift is for councils, and we can help you achieve it. With central government calling on local councils to lead the way in cost-cutting via digital technologies, we know there’s great pressure to deliver services on an ever-lower budget.
The solution doesn’t have to be a lengthy and costly tie-in with a big provider, however. FixMyStreet For Councils shows how small independents can provide everything your clients need, with no long-running, over-priced framework agreements.
Come and have a chat and we’ll show you how other councils have implemented our services. We can answer all your questions about back-end integration, mobile apps and how we can tailor FixMyStreet to your needs.
We look forward to joining attendees from Central and Local Government, Housing, Police and the Private Sector, to discuss channel shift best practices. The conference will focus on overcoming key barriers, such as: culture change, integrating front-end to back-end systems, effective business process mapping, and demonstrating and promoting channel shift success.
Many of our services are tried and tested catalysts for shifting citizen contact online. We’ll be demonstrating the channel shift success we’ve had with our council clients, and showing how you can replicate that success with your own implementation.
Here is some more information about the conference:
- Chair: James Rolfe, Director of Finance, Resources and Customer Services, Enfield Council
- Keynote: Danny McLaughlin, Digital Service Manager, Department for Work and Pensions
- Steve Halliday, Chief Information Officer, Solihull Metropolitan Borough Council and Past President, Socitm
- Julie Robinson, Director of Resources, Watford Community Housing Trust
- Boris Worrall, Executive Director Futures, Orbit Group – Futures
- Ian Simons, Group Head of Social Media, RSA Insurance
- Natalie Proffitt, Head of Digital Media Services, Leicestershire Police
- Barry May, Head of Customer Services, London Borough of Camden
Email: email@example.com / 020 7202 0571
How many people visit mySociety’s websites?
That’s a question we don’t ask ourselves as much as many other organisations. Much of our current funding is dependent on transactions (that is, the number of people using the site to complete an action such as making an FOI request, writing to a politician, or signing up to receive emails when their MP speaks), and rightly so, since that is a better measure of the sites’ actual effectiveness.
All the same, visitor numbers* do tell us about things like how much public awareness there is of what we do, and which of our sites is more visible than the others, so it’s good to take a proper look now and again.
Which of our UK sites is most visited?
By far our most popular site in terms of visitor numbers is our Freedom of Information site WhatDoTheyKnow. With over 4.5 million visitors 2014-15, it’s had three times more users than its closest competitor, TheyWorkForYou.
As well as allowing users to submit FOI requests, WhatDoTheyKnow also puts the responses into the public domain, so that the information becomes openly available. Every request receives, on average, twenty readers, meaning that transactions do not show the whole picture for this site.
WhatDoTheyKnow’s user numbers are also rising steadily. It’s up 8% on last year, and March 2015 was its highest month for unique users since its launch in 2008, at 470,509.
Which is least visited?
This dubious honour goes to WriteToThem, which nonetheless welcomed 457,209 visitors during the year, either helping them to write to their representatives, or simply showing them who those representatives were.
This was still a decent 11% rise on the previous year, despite a real rollercoaster where some months dipped substantially from the previous year.
Which made the most gains in the last year?
FixMyStreet saw the biggest percentage change, with a 21% rise in visitor numbers compared to the previous year; we talked a bit more about that in a recent blog post. WhatDoTheyKnow had the highest rise in actual visitor numbers: over 360,000 up on 2013-14.
Which fell by the most in the last year?
TheyWorkForYou saw a 12% drop in visitor numbers year on year (and also the biggest drop in real terms)—disappointing, but something we hope to rectify with the new voting pages, an ongoing process of rolling redesign, and some grassroots outreach.
How much effect do external events have on visitor numbers?
We already know that, as you’d expect, when Parliament is on holiday, MPs, debates and legislation aren’t in the news, and TheyWorkForYou visitor numbers fall. There’s also a weekly pattern for all our sites, where far fewer people use them at the weekends, presumably indicating that lots of our users access them from work.
It’s too early to say exactly what effect the election has had on our sites: as I write, people are eagerly checking out the voting records of newly-appointed cabinet ministers on TheyWorkForYou.
One thing we know for sure is that fewer people will have been using WriteToThem, because there have been no MPs to write to for the last few weeks. We’ve removed the “write to your MP” links from TheyWorkForYou, which always drove a good deal of WriteToThem’s traffic.
FixMyStreet enjoyed a boost back in June, when it was featured on the Channel 4 programme ‘The Complainers’—and the nice thing is, user numbers never receded back to their previous levels after the programme was over. Maybe people just need to use FixMyStreet to see how useful it is.
How many people visit mySociety’s UK websites in total?
This is a difficult figure for us to produce with accuracy, because we don’t trace whether you’re the same person visiting a number of our different sites.
However, the aggregate total of visitors to all our UK sites (WriteToThem, TheyWorkForYou, FixMyStreet and WhatDoTheyKnow) for 2014-15 is 6,983,028. Thanks very much if you were one of them
How can I help?
Glad you asked! If you find mySociety sites useful, you can help us spread the word by telling friends, sharing the URLs with any groups you are a member of, posting on Facebook or Twitter, or writing to your local paper.
We have a number of materials for FixMyStreet which can be found here; we hope to create similar materials for our other sites too, and we’ll make sure we announce it on here when we do.
* Note: all references to ‘users’ refer to unique users within the period discussed. So, users in a year means individual people who may have visited any number of times over that year, but are only counted once; same with monthly users.
If you have a persistent problem with dog mess on your street, you might like to download this new poster from FixMyStreet and put it in your window—or even print out a few for your neighbours, too.
Doggy mess is just one of the common street problems you can report on FixMyStreet, and this encourages residents to do just that.
We hope you like this cheeky poop and his impassioned message. It’s the latest in a series of downloadable print-out materials from FixMyStreet: see the rest here.
Each of the previous three months has been a record-breaker for FixMyStreet. In January, you made the highest number of reports in the site’s history… until February. And then that record was smashed again in March with over 17,000 reports across the month.
FixMyStreet has been running since 2007, and it’s enjoyed increasing usage over that time, as you’d expect any site to do organically. The performance in the last few months, though—a 30% rise from the year before—has been notable. We reckon it’s been driven by a couple of factors.
At mySociety, we tend not to go for big advertising campaigns (read: we can’t afford them), but you might have noticed that we put quite a bit of effort into spreading the word about FixMyStreet at the beginning of the year.
Everything we did was low-cost and designed to help us promote the site to as many new people as possible:
- We offered a number of downloadable posters and other promotional materials (if you haven’t seen these yet, go and take a look; we think they’re pretty nice)
- We sent our users a stack of branded postcards that they could share with others to let them know about FixMyStreet
- We also contacted a large number of community newsletters and magazines, serving towns, parishes and villages across the country: perhaps you saw us featured in your local publication.
Users from council sites
That all paid off, but there was another source of reports helping us achieve our record figures.
That source was our client councils, who have FixMyStreet as the primary fault-reporting system on their own sites.
Eight UK councils currently have FixMyStreet installed, with every report made on via the system on the council site being published on fixmystreet.com, and vice versa.
Between them they’ve added just over 16,500 reports this year.
Riding the wave
So far this year, we’ve seen an overall average of 16,000+ reports per month, and there have been over 50,000 reports since 2015 began.
Now, let’s hope all those reports get some kind of a response, because as the recent research we collaborated on showed, getting something fixed has the power to turn first-time reporters into conscientious, engaged repeat reporters. And that’s all for the good.
Our recent collaboration with a team of researchers at the World Bank goes to show that it’s no different when it comes to civic participation. The team analysed almost 400,000 anonymised FixMyStreet reports to prove the hypothesis that, if a user’s first report is fixed, he or she is more likely to go on and make more.
So, just as a biscuit may give us a sugary high that we’re keen to experience again and again, the knowledge of having done ‘local public good’ is enough of a hit to bring people back to make another FixMyStreet report. In fact, they are 54% more likely to do so.
A learning for local government
What can our councils learn from this research? That responding to a resident’s report may have more than the obvious, immediate effect.
By fixing a user’s issue, a council is increasing the probability that that citizen will become a regular reporter of issues, and possibly (although this wasn’t covered by the current research) a more engaged citizen all round.
In short, it’s a two-way street. Ignore a report, and you run the risk of alienating a user enough that they never bother to engage again. Fix it, and you’ve proved the value of making contact.
Not many people realise that we fund a proportion of our charitable work by carrying our commercial development and consultancy work for a wide range of clients.
Last year, we scoped, developed and delivered a real variety of digital tools and projects. Some of the projects were surprising. Some of them made us gnash our teeth, a bit, as we grappled with new problems. But all of them (and call us geeks if you like) got us very excited.
Here are just twelve of our personal high points from last year. If you have a project that you think we might be able to help you with in 2015, we’d love to hear from you!
1. We Changed the Way in Which Parliament Does Digital
This time last year, a small team from mySociety was poring over analytics, interview content and assorted evidence from Parliament projects dating back last 2-3 years, to help us put together a simple set of recommendations to conclude our review.
11 months later, Parliament have announced their first Head of Digital, fulfilling one of our key recommendations.
2. We helped the MAS and the FCA protect financial consumers
We built the Money Advice Service’s (MAS) first responsive web application, the Car Cost Calculator.
This tool takes one simple thing you know (the car you wish to buy) and tells you roughly how much it’ll cost to run that car against any others you might be interested in. It has been one of MAS’ most successful online tools in terms of traffic and conversion.
We also built the Financial Conduct Authority’s Scam Smart tool, aiming to prevent financial scams.
This tool helps users considering a financial investment to check a potential investment. Users enter information about the type of investment, how they heard about it and the details of the company offering it to them and get back tailored guidance and suggested next steps to help them ensure the investment is bona fide.
3. We Gave Power to the People of Panama (soon)
Working with the The National Authority for Transparency & Access to Information (ANTAI) and the Foreign & Commonwealth Office (FCO), we set up our first government-backed instance of our Freedom of Information platform, Alaveteli, in Panama.
This project will ensure that Panama’s FOI legislation is promoted and used, but it will also shine a light on ANTAI, who are responsible for ensuring ministries and organisations publish their information, and handling case appeals.
4. We Mapped All the Public Services in Wales
After we extended the Mapumental API to produce data output suitable for GIS (geographical information systems), the Welsh Government were able to map public services in Wales for their Index of Multiple Deprivation calculations.
Over the course of the year they have calculated travel times for over seventy thousand points of interest.
5. We Launched a New Organisation in Four Weeks
Simply Secure approached us in dire need of a brand, an identity and a website to accompany the launch of their new organisation to help the world build user-friendly security tools and technologies.
Cue four weeks of very intense work for mySociety’s designer, supported by members of the commercial team. And we did it.
6. We Printed Stuff BIG (and found people jobs)
Xerox will be using these with the DWP to help job seekers find work that is within reach by public transport. As a byproduct, Mapumental now handles high-fidelity print based outputs: get in touch if that is of interest.
7. We Opened Up Planning Applications
With Hampshire County Council we had the opportunity to build a new application to help assist members of the public and business better understand what was happening around them. For us, it was also the first application in which we worked closely with a provider of a linked data store, in this case Swirrl.
When Open Planning goes live, it will look to help improve social engagement and the economy of Hampshire through better understanding and transparency of planning data.
8. We Proved (Again) That FixMyStreet Isn’t All About Potholes
We launched Collideoscope on October the 7th with our first sponsor—Barts Charity, with the aim of generating data both on incidents involving cycles, and near misses.
9. We Helped Launch a Film
We built a tool for the British Museum, to go alongside the general release of Vikings Live. The Norse Names project brought a sense of context and personalisation to a dataset gathered by the University of Nottingham.
10. We Made Data More Exciting
This year, they asked us to build something similar for bus users. We’re entering the final week of development now, and the finished product should be launched in March.
The main aim of this site? To take data that could be considered pretty dry, and make it a lot more engaging.
11. We Fixed Yet More Potholes
That means that residents of those places can now make their reports direct from their council’s website, or via FixMyStreet, and either way they’ll have all the benefits of FixMyStreet’s smooth report-making interface.
12. We Showed Parliament the Way
And so, we end where we began. While Parliament were busy interviewing candidates for their new ‘Head of Digital’ position, we were commissioned to demonstrate what Hansard might look like were a platform like SayIt used instead of the largely print-based publishing mechanisms used today.
The result was shared internally. While SayIt may not be the end solution for Parliament, it’s great to have had some input into what that solution might be.
And in 2015…?
Got a project that you’d like us to be involved in?